See the visits AI answers send you

A citation is only half the story. Connect Google Analytics 4 and Traffic separates visits from AI assistants from every other channel, so citations turn into a number you already report on.

What Traffic does

  • See AI visits by assistant, such as ChatGPT, Perplexity, Gemini and Claude.
  • See which pages those visits land on.
  • Follow the weekly trend and compare periods.
  • See the share of all your visits that AI assistants sent, next to your other channels.

How it works

01

Connect GA4

Sign in with Google, grant read-only access and choose your property.

02

See the split

AI assistants are separated from your other channels.

03

Report on it

Follow the trend by assistant and page, and bring it to your next report.

It closes the loop with data you already trust.

Readiness finds the gap, Optimization fixes the page and Citations shows the answer changed. Traffic is the last step: did people come? It reads from your own Google Analytics, so the numbers are the ones your team already reports on, and the connection is read-only, so nothing is ever written to your account.

AI visits by week
1,284
+38%
ChatGPTPerplexityGemini and Claude
Top pages from AI
/pricing412
/blog/shoe-guide318
/compare221
/features140
All channels

9% of all visits came from AI assistants. Google Analytics 4, read-only.

Illustration with sample data

Questions

Can Grimpe change anything in my Google Analytics?

No. The connection is read-only. Data is only read, never written, and you can revoke it at any time.

Do I need Traffic to track citations?

No. Citations and the dashboard work without it. Traffic adds the visits that those citations send you.

The rest of Visibility

See it on your own pages.

Book a demo to see Traffic on your own site, or run a free scan to see where you stand today.